Articles

Understanding the Value of Customer Loyalty and Retention

By Courtney O'Riordan • Friday Feb 3rd, 2023

Learn how to maintain a successful eCommerce business by improving customer loyalty and retention in our article.

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The 4 Best Customer Retention Strategies For Your eCommerce Site

By Sophie Walker • Friday Jan 27th, 2023

We uncover the 4 best customer retention strategies for your eCommerce site to help you take the first step towards building a loyal customer base.

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Your eCommerce Site is Using Social Proof All Wrong

By Bethany Llewellyn • Friday Jan 20th, 2023

Learn how to effectively utilise your eCommerce social proof and start implementing it into your eCommerce strategy.

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The 2023 eCommerce Trends You Need to Look Out For

By Courtney O'Riordan • Friday Jan 13th, 2023

Prepare your store for success this year by uncovering the trends that will dominate the eCommerce industry in 2023 in this article.

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Looking Back on 2022: The Impact Q4 Had On the eCommerce Sector

By Sophie Walker • Friday Jan 6th, 2023

Looking back can help plan the future, get an insight into 2022 and the effect Q4 had on eCommerce to start planning for 2023.

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Salesfire Appoints Chairman Following £3.05m Investment

By Salesfire • Thursday Jan 5th, 2023

Salesfire appoints David Pinches as Non-Executive Chairman, to provide strategic guidance and support.

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The CRO Metrics to Measure for eCommerce Success

By Bethany Llewellyn • Friday Dec 30th, 2022

CRO metrics are essential to help analyse the performance of your store. Uncover the CRO metrics you should be using to measure the performance of your store.

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Why You Should Upgrade Your eCommerce Social Media Strategy

By Courtney O'Riordan • Thursday Dec 22nd, 2022

Social media is an integral part of your eCommerce business. Learn how to upgrade your social media strategy in this article.

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A Guide to Understanding eCommerce Customer Data — and What It Can Do For You

By Sophie Walker • Friday Dec 16th, 2022

Start leveraging your eCommerce customer data with a better understanding of how to analyse and implement your data in your strategy.

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The 6 Top eCommerce Trends That Shaped 2022

By Bethany Llewellyn • Thursday Dec 8th, 2022

2022 was a year of change for eCommerce businesses. Discover the top trends that dominated the eCommerce space in 2022 and learn how you can amend your next strategy to fit consumer needs.

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The Ultimate eCommerce CRO Checklist

By Courtney O'Riordan • Friday Dec 2nd, 2022

Start maximising sales and increasing conversions with our eCommerce CRO checklist. Learn how to make changes to your site that will improve experiences and convert visitors into customers.

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‘Tis the Season: Getting Your eCommerce Site Ready For Christmas

By Bethany Llewellyn • Friday Nov 25th, 2022

Christmas is the busiest period of the year for online shoppers. The preparation of your eCommerce site will determine the success of your business during the peak season.

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5 Ways Personalisation Can Transform Your eCommerce Website

By Sophie Walker • Thursday Nov 17th, 2022

Personalisation of your eCommerce website provides a more tailored and engaging on-site journey for your customers and visitors. Uncover 5 ways you can personalise your eCommerce site in this article.

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Black Friday 2022: 5 eCommerce Trends You Need to Look Out For 

By Courtney O'Riordan • Friday Nov 11th, 2022

Discover 5 eCommerce trends you need to look out for this year to prepare for Black Friday and boost your eCommerce sales.

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SaaS company Salesfire targets US with £3.05 million fundraise

By Salesfire • Wednesday Nov 9th, 2022

Salesfire has secured a £3.05 million fundraise from Mercia in order to further accelerate business's growth and create 50 jobs.

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